JANUARY 2019 Research Alert

This month we added three new studies to the Best Practice Database, the research repository for Best Practices, LLC. This month's new studies involve two areas: MSLs and Competitive Intelligence. The study on MSLs examines the current practices of these field medical specialists regarding HCP interactions in the US, in particular off-label and proactive disease state discussions. The two remaining studies examine key issues regarding the CI function; both are landscape assessments that use a meta-analysis approach to identify evolving approaches regarding CI structures, policies, activities, investment and staffing.

The new Best Practices, LLC studies listed below under Newly Added Research explore how leading companies have made their operations more effective across these different areas.

	Download: Enhancing MSL Interactions with US Healthcare Practitioners (5540) Best Practices, LLC undertook this study to gather insights on current MSL practices in the US around HCP interactions and proactive disease presentations, unsolicited requests on clinical data and off-label uses, and group HCP presentations.
	Download: Competitive Intelligence Landscape Assessment: Business Models, Structures and Policies (5542) This landscape assessment of the CI function was conducted to understand how CI effectiveness is linked to business models, use of Centers of Excellence (CoE), and structures and policies.
	Download: Competitive Intelligence Landscape Assessment: Activities, Investment and Staffing (5543) This study explores CI activities across product lifecycle, and presents benchmarks around CI investment and staffing levels. The study also examines the roles & scope of CI teams.