JANUARY 2021 Research Alert

This month we added five new studies to the Best Practice Database, the research repository for Best Practices, LLC. This month's new studies address an array of timely topics: utilizing promotion review editors; a sales-force oriented case study of Vyndamax's launch; CRM management for field medical teams; and a detailed review of current trends in fair market value payments to HCPs.

The new Best Practices, LLC studies listed below under Newly Added Research explore how leading companies have made their operations more effective across these different areas.

	Download: Establishing a Promotion Review Editor to Oversee Advertising and Promotion Review Process (5658) Best Practices, LLC conducted this study to probe the primary and secondary responsibilities of the Promotion Review Editors’ role and where they sit organizationally.
	Download: Vyndamax and Vyndaqel Case Analysis: Summoning the Right Sales Resources to Support a New Blockbuster's Launch (5659) This study examines the field sales and medical staff FTEs (full time equivalents) that Pfizer invested during the first year of the launch of Vyndamax and Vydaqel in the United States.
	Download: Optimizing a Customer Relationship Management System for Field Medical Teams: CRM Utilization (5660) This benchmarking research identifies the key challenges and effective practices for optimizing a customer relationship management system for field medical teams.
	Download: Optimizing a Customer Relationship Management System for Field Medical Teams: CRM Support, Management and Budget (5661) This Best Practices, LLC study informs Medical Affairs leaders about current trends and applications around CRM support and management for field-based medical teams.
	Download: Fair Market Value: Benchmarking Thought-Leader Fair Market Value in the Healthcare Industries (5662) This benchmarking research examines FMV levels and key trends in FMV compensation rates for thought leaders across KOL tiers, therapeutic areas, countries, and activities.